Privacy Policy

Last updated: 2026

1. Introduction

Karafe Limited ("we," "us," or "our") is committed to safeguarding the privacy of our website visitors and customers. This policy explains how we collect, use, and protect your personal data in accordance with the Data Protection Act 2018 and the General Data Protection Regulation (GDPR).

By using our website, you consent to the collection and use of your personal information as described in this policy. If you have any questions, please contact us.

2. Who we are

Karafe Limited is a company registered in England and Wales under company number 12518133, with its registered office at 205 Lavender Hill, London, United Kingdom, SW11 5TB. We operate as an international wine and spirits merchant, providing goods and services worldwide.

3. Data we collect

We may collect and process the following personal data:

• Contact information — name, email address, phone number, and postal address.
• Transaction information — payment details and purchase history.
• Technical information — IP address, browser type, operating system, and website usage data, collected via cookies and analytics tools.
• Communication preferences — your preferences regarding marketing communications.

4. How we use your data

• To fulfil orders — processing purchases and delivering products.
• To communicate with you — sending order confirmations, updates, or responses to enquiries.
• To improve our services — monitoring and analysing website usage to enhance customer experience.
• Marketing — sending promotional materials where you have opted in. You may opt out at any time.

We will not use your data for any other purpose unless you provide explicit consent.

5. Legal basis for processing your data

We only process your personal data where we have a legal basis to do so, including:

• Contractual necessity — processing is necessary to provide the products or services you have requested.
• Consent — where you have given explicit consent for specific purposes.
• Legitimate interests — where processing is necessary for our legitimate business interests, such as improving our website or preventing fraud.
• Legal obligations — to comply with applicable law.

6. Data sharing and disclosure

We may share your personal data with service providers who support our business, such as payment processing, shipping, or marketing partners, and with legal authorities where required to comply with legal obligations. We will never sell your personal data to third parties for marketing purposes.

7. International data transfers

Given our international operations, your personal data may be transferred to countries outside the European Economic Area (EEA). Where this occurs, we ensure appropriate safeguards are in place in accordance with GDPR, such as standard contractual clauses.

8. Data retention

We retain your personal data for as long as necessary to fulfil the purposes outlined in this policy, or as required by law. After this period, your data is securely deleted or anonymised.

9. Your data protection rights

Under the GDPR, you have the right to:

• Access — request a copy of the personal data we hold about you.
• Rectification — ask us to correct inaccurate or incomplete data.
• Erasure — request deletion of your data in certain circumstances.
• Restriction — request restriction of processing in specific cases.
• Portability — receive your data in a structured, commonly used format.
• Objection — object to processing for marketing or legitimate interest purposes.

To exercise any of these rights, please contact us using the details below.

10. Cookies

Our website uses cookies to enhance your browsing experience and to understand how the site is used. For details on the cookies we use and how to manage your preferences, please refer to our Cookie Policy.

11. Security of your data

We implement appropriate technical and organisational measures to protect your personal data, including encryption, firewalls, and secure servers. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.

12. Contact us

If you have any questions about this Privacy Policy or your personal data, please contact us at info@karafewine.com.

13. Changes to this policy

We may update this Privacy Policy from time to time. Changes will be posted on this page and, where appropriate, we will notify you by email or other communication channels. Please check back periodically to stay informed.